Head of Client Marketing, EMEA
Take on the critical role of creating and activating our European client marketing strategy as we scale from 150 to 300 clients in Europe!
What will you achieve in the next 12 months?
- Provide advice to our biggest clients to ensure they follow our best practice in order to support them in signing up as many ambassadors as possible from their fanbases
- Create, manage and optimise digital marketing campaigns for all of our music clients throughout the UK and mainland Europe to acquire valuable ambassadors at a low CPA
- Put together marketing collateral and training guides to support our Client Success Managers to provide better year round advice to our clients to maximise their ticket sales
- Work with the New Vertical team to develop the strategy for executing effective marketing campaigns for ambassador programmes that are outside of the music event space
- Monitor & research trends, best practices and new channel marketing opportunities to grow and optimize each campaign's performance resulting in more ambassadors being acquired while maintaining our target ROI
Verve is building a platform which enables our global network of advocates to sell products and services they love to their friends in exchange for unique experiences and rewards. We‘ve established a beachhead in live entertainment and work with some of the biggest events in the world, and are rapidly expanding our festival and event portfolio across the U.S., UK, Europe, and Australasia. As we continue to expand rapidly within this market, we’re also developing and launching exciting new technology for events to connect directly with their biggest fans. At Verve we believe in a culture of freedom and ownership.
We empower you to own the value you create and impact on our future success. And we believe that to act as an owner you should be empowered to work in the way that enables you to deliver the best results – how and when you do is up to you. You choose your hours, where you work, the meetings you attend and the amount of holiday to take in order to create the most value and be at your best.